Shop Online

New cocktail challenge brings holiday cheer and cocktails to NuLu




LOUISVILLE, Ky. (November 16, 2015) – Local establishments in the popular NuLu area are creating Four Roses Bourbon holiday cocktails in the hopes of winning the inaugural “Nuludays” holiday cocktail challenge.


Each bar or restaurant has created their own signature holiday cocktail to be made available for the public to try and vote. The challenge kicks off Saturday, November 21 during NuLu’s annual holiday Open House. The challenge runs for two weeks, ending on Saturday, December 5.


Guests of the competing restaurants and bars will have the opportunity to vote for their favorite holiday cocktail by posting a photo of their favorite cocktail on Twitter and/or Instagram and include the hashtag #nuludays along with the name of the establishment.


Participating bars and restaurants include Against the Grain, Decca, Feast, Harvest, Haymarket, Galaxie, Garage Bar and Rye.


To encourage voting, judges will randomly select one voter to receive a Four Roses and NuLu gift pack.


The winners will be announced the week of December 7. The first place bar will receive $500 cash, a signed barrelhead and a holiday party, sponsored by Four Roses Bourbon.


For more information, visit Four Roses Bourbon’s Facebook page.




About Four Roses Bourbon

Established in 1888, Four Roses is the only Bourbon distillery that combines two mashbills with five proprietary yeast strains to distill and age ten distinct Bourbon recipes, each with its own unique flavor profile. With distilling and warehousing operations in Lawrenceburg and Cox’s Creek, Kentucky, respectively, Four Roses is dedicated to producing award-winning Bourbons with smooth and mellow tastes and finishes. Four Roses Bourbon is available in all 50 states. For more information, visit or “Like” us at



Gabby Deitsch
502.589.7711 (m)
314.497.2639 (c)